What's in a Name

EXIT IS ILLUMINATED ABOVE EVERY CORPORATE DOOR IN NORTH AMERICA!

MILLIONS and MILLIONS of EXIT signs across North American point to the way. You see EXIT every place you go. Think about it...

• EXIT is the most advertised name in the world.
• EXIT signs must be illuminated by law.
• The word EXIT suggests "Safe Passage".
• EXIT signs are always strategically located.
• EXIT has a tremendous subliminal effect.
• EXIT is memorable - the real purpose of advertising.
• The Seller is making an "EXIT ".
• EXIT has four letters/two syllables.
• EXIT signs are paid for with other people's money!
• Everybody is looking for a way out!

However, who really makes an EXIT in our Business? THE SELLERS of course! They are moving out and truly understand the meaning of the word.

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